Hey there,

I bought one of those "create your digital product" courses last year.

It was helpful, but there was a disconnect.

I kept thinking:

The whole thing felt disconnected.

It's like using a generic retail dataset in Tableau when you work in healthcare. It doesn't click, and you get tired of forcing the fit.

These courses work great for their intended audience.

But when you're explaining to executives why their "simple request" will take two weeks while they tap their fingers impatiently, the advice feels... off.

As data professionals, we think differently. We build trust differently.

You don't build credibility by posting inspirational quotes. You build it by turning confusing data into clear business decisions. By creating dashboards that executives actually use. By explaining variance analysis without putting people to sleep.

The challenge is that most courses approach technical expertise the same way they approach lifestyle content.

Your knowledge isn't "just another content."

It's problem-solving expertise that prevents disasters and drives decisions.

Your trick for explaining why the numbers are off without the CFO thinking someone screwed up?
​That saves people from getting thrown under the bus.

Your knack for turning data findings into executive action instead of "interesting, we'll think about it" responses?
​That's a skill others would pay to learn.

​

I've been doing this a while - 20+ years creating courses for colleges, companies, and online. I've been fortunate that students regularly tell me these courses made a real difference in their careers.

But even with all that experience, I still found myself struggling to apply their framework to my reality. Not impossible, but just a lot of friction.

So I decided to build what we actually need - using what I've learned about effective teaching, but designed specifically for how data professionals think and work. Using relatable frameworks and examples to data professionals.

​
​Build to Sell: 7 Days to Your First Digital Data Product

This isn't about building million-dollar empires or quitting your day job.

It's about finally finishing something - start to finish in 7 days - and building a solid foundation for turning your knowledge, experience and expertise into income.

Here's what you'll actually do:

• Day 1: Identify which everyday skills people would pay for (you'll be surprised)
• Day 2: Choose the one product you can finish this week (no comprehensive courses)
• Day 3: Create content using AI to speed up the process
• Day 4: Write sales copy that sounds like you
• Day 5: Set up a simple sales system that works while you sleep
• Day 6: Share your work without feeling weird about it
• Day 7: Launch day - become someone who ships products

By Day 7, you'll have a working product that solves a real problem.
Not a grand business plan - just proof that you can turn your knowledge into something people buy.

You could figure this out yourself, but why spend months researching when you could have a finished product in 7 days?

​
​First 50 people also get a bonus AI prompt library, and get invited to live training and feedback sessions (and more) to make sure you actually succeed with your product.

Talk soon,
Donabel

P.S. - If business advice never quite fits your world, you're not imagining it. Most is designed for different types of expertise than what we bring to the table.

If you have any questions at all about the course, just hit reply and I'd love to connect.

​
​

P.S.

I also have a FREE 5-Day Professional Visibility Guide that gives practical, actionable strategies to help data professionals get recognized in the workplace.